A rank-holding MBA from the prestigious NMIMS (Mumbai University), Cyrus is also a qualified life-member of the International Society of individuals with Genius Level IQ – MENSA, a solid proof of his intellectual ability and creative prowess.
A communicator par excellence, he scored the highest grade at the highest level of the Business English Communication examination conducted by Cambridge University. He is also a rank-holder in Hotel Management and Catering Technology.
He has rich and diverse work experience in operational as well as executive and administrative roles, in European, American as well as Indian-based multinational organisations, in the service and also the manufacturing sectors, both in India and overseas.
Since the last 20 years, he has been involved with management education, authoring best-selling books and conducting corporate training and providing management consultancy in his areas of expertise. He has till date trained well over 75,000 individuals in B-Schools and corporate houses, including senior Indian Army and Navy Officers. Currently the H.O.D. – Strategic Communication, with Rizvi Institutes of Management and the Joint Managing Director of the strategy and leadership consulting firm – Brains Trust India,, he has also been a visiting faculty at JBIMS, NMIMS, IES, Sydenham Institute of Mgmt. Studies, and other leading B-Schools.
Cyrus has devised and conducted Corporate Training Programmes and Workshops on The Magic of Leadership, Super Selling Skills, Customer Experience Excellence, Strategic Communication, Developing Creative Thinking (Ideation Workshops), Strategy Formulation and Implementation, and Soft Skills and Corporate Etiquette for many reputed organisations which have been highly appreciated by the participants.
He has also shared the stage with many noteworthy thought-leaders, including Ron Kaufmann, Asia’s foremost authority on Customer Experience Management.
He has authored and co-authored several best-selling books which have also been translated into Hindi, Gujarati and Marathi on popular demand by localised audiences. The books are highly practical and contain unique, trademarked and registered models in the domains of customer experience excellence, leadership branding, marketing strategy, effective communication and selling techniques, which are based on sound principles of instructional design and are being used by many leading corporate houses to train their employees in these vital areas. Over 1,00,000 copies of his books have been sold till date. Some have even been reviewed highly favourably in international management journals.
A few of the books he has authored include:
1. Where Is My Ketchup? (Guide to Customer Service)
2. Be A Super Salesperson (A Unique And Practical Guide to Super Sales In The Indian Context)
3. Seal The Hole In The Bucket (On Customer Retention)
4. Leadership Learnings From Chhatrapati Shivaji
5. You – CEO (Guide To Leadership)
6. You – The Leader (Timeless Lessons for New-age leaders)
7. Handbook Of Corporate Attire And Grooming
8. Master Of Business Etiquette – MBE ®
9. J.R.D. Tata – The Magic Of Leadership ®
10. The A – Z of Successful Sales Communication ®
During the process of authoring his books on leadership, he has gained keen first-hand insights into the strategic thinking process of titans of Indian industry by personally interviewing personalities such as Mr. Nadir Godrej, Mr. Ajay Piramal, Mr. Lalit Kumar Kanodia (founder CEO of TCS), Mr. Marten Pieters (CEO of Vodafone India), Mr. Martin Kriegner (CEO of Lafarge India), Mr. Souvik Bannerjee (Global CTA of SAP) and many other eminent corporate doyens. He brings the crucial learnings obtained during these valuable interactions to his training programmes.
Cyrus is also the conceiver, designer, developer and owner of multiple trademarked properties in the areas of leadership, strategy, management, customer service and communication
He is a fellow member of the Film Writer’s Association and a life member of the Bombay Management Association.





